Was talking to a logistics provider yesterday about a friend of mine who sells on Temu.

A few months ago, he was doing 1,000 orders a day consistently. Brought in multiple containers of inventory – mostly bulky, high-value products. Then Temu changed something in the algorithm or policy, and now he’s down to 200–300 orders a day. He’s sitting on a ton of inventory and feeling the pressure.

He also introduced another friend to Temu. That friend put in about $80k–90k and hasn’t seen much profit yet.

The logistics guy I was talking to has been in the industry for over a decade. His take: Amazon sellers are the most stable. Other platforms come and go. He said with the same $250k investment and same effort, Temu might return $120k, while Amazon could return $400k–500k over the same period.

I told him Amazon is competitive too. Our order volume hasn’t dropped, but prices and margins are definitely getting squeezed.

So I’m curious – what’s everyone’s take? Is Temu still worth building on, or is it just a short-term play?