We’ve been stuck at around $500k/month for nearly two years now — 7 stores, 5 brands, all in the same niche. Here’s the quick breakdown:

  • Brand A: 6 listings – 4 top 50, 2 top 100 → ~$300k/month

  • Brand B: 2 listings – 1 top 50, 1 top 100 → ~$50k/month

  • Brand C: 1 listing, top 100 → ~$50k/month

  • Brand D: 1 listing, top 50 → ~$30k/month

  • Brand E: 1 listing, top 100 → ~$30k/month

Monthly profit is roughly $70k. We ship $600k–$800k in inventory per month.

Supply chain is solid: 65–85 day payment terms, no upfront payments. But our products are big/heavy, so logistics destroy us — around $500k/month just in shipping.

On the plus side: product development is strong. We have a consistent flow of truly differentiated items.

Team structure:

  • 1 operations lead (handles all strategy & existing listings)

  • 1 operator who also does all graphics

  • 1 operator who also does all video editing

  • 1 operator focused on inventory & shipping (weaker on actual Amazon ops)

  • 1 product developer (great researcher, strong market sense)

  • 1 logistics, 1 QC

Current strategy:

Keep maintaining old listings while forcing 2 new listings per brand, per week (each needs to hit $600+/day). That’s 6–8 new SKUs a week, all unique/differentiated. We just started this in July.

Hours: 9–5:30, weekends off, no overtime.

We’re stuck solid at $500k and we’re dying to hit $1M.

What am I missing here?