Adrian-Alba Mercer
Selling on Amazon. Keen on data-backed decisions
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How to Master Amazon Sponsored Products (SP) Ads: A Complete Step-by-Step Guide for New & Growing Sellers
2025-10-16 16:32
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Amazon PPC Ads & Management
Adrian-Alba Mercer :Great explanation. I’m looking forward to more content about Sponsored Display ads.
6. Really detailed breakdown—thank you! My biggest question right ...
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New Product – High Impressions But Low CTR & Conversion, Price Twice That of Competitors. Any Fixes?
2025-09-12 18:09
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Amazon PPC Ads & Management
Adrian-Alba Mercer :Organic Rank Is What Really Matters
You won’t get organic orders until your keywords rank on page 1 or 2. Ads are just a tool to get there.
Use Brand ...
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How to Rank Top 10 & Hit ACOS Under 25% in 45 Days on Amazon
2025-06-11 16:16
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Amazon PPC Ads & Management
Adrian-Alba Mercer :I see the goal of advertising differently.
For red-ocean, high-competition, high-CPC products — ads are **for organic ranking**. If you only care abou...
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Amazon PPC Ads & Management
Adrian-Alba Mercer :Vine has an "insider" phase—only select reviewers see it. After about 2 weeks, it opens to everyone. Price matters too. Lower price = faster public ro...
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Amazon Ads Strategy: 2 Methods to Lower ACOS and Boost Sales
2024-10-28 17:41
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Amazon PPC Ads & Management
Adrian-Alba Mercer :All these hyper-detailed strategies sound great on paper, but they’re way too involved for me. I keep my daily ad management simple and straightforwar...
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