Chase Huffman-Murphy
Global marketplace merchant. working on product research & sourcing. Focused on learning through real cases
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Amazon PPC Ads & Management
Chase Huffman-Murphy :1. First, look at the overall market. Are your rankings and your competitors' rankings sliding? If ranks are stable but sales are down, it's probably...
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I’m losing confidence. Competitors do 500–100/mo in a tiny niche, but I get zero organic sales. Is it me, or is this a fake “winning product”?
2025-07-29 16:16
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Amazon Organic Growth
Chase Huffman-Murphy :One thing people sleep on: **seasonality**.
Some products only move during certain months. If you launched in the off-season, you’re fighting a losing...
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Australia e-commerce: eBay vs Amazon AU, or other platforms?
2025-07-12 16:47
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Amazon Trend Research
Chase Huffman-Murphy :I’ve sold on Amazon AU for two years. Margins are solid, but volume is nothing like US/EU. Stick to higher-ticket items; low-margin high-volume just d...
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[Selling Advice] Hitting a Wall in Private Label / Product Development? Our 5-Man Team Did $700k Last Year but Stagnating—Looking for a New Playbook.
2025-04-15 17:51
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Amazon Product Research
Chase Huffman-Murphy :Is it possible you rode the early wave—market gaps, less competition—and now the niche is full but you’re still iterating off old winners or copying o...
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How I Keep My ACoS Below 5% With These Simple Sponsored Ads Tactics
2024-09-06 16:39
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Amazon PPC Ads & Management
Chase Huffman-Murphy :I’ve been running an automatic "leftover" campaign for a while now—basically just tossing in products I’ve been selling for over two years, across com...
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