Allison Dawson
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【Help Post】I have 3x more indexed keywords than my competitor, but he's outselling me. What am I missing?
2025-09-15 19:53
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Amazon Listing SEO
Allison Dawson :Don’t be fooled by “they run almost no ads.” They’re probably running high-efficiency exact match on their top 3 keywords with aggressive TOS placemen...
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After Wasting Hundreds of Thousands of Dollars on Ad Mistakes, I Created This Full On-Site Ad Workflow for Amazon New Products
2025-08-05 16:57
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Amazon PPC Ads & Management
Allison Dawson :Question for the vets: How do you structure campaigns on a $20/day budget? At that level, is it just remnant campaigns?
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How to liquidate inventory with minimal loss? A CPA-based framework that actually works
2025-06-18 16:11
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Amazon PPC Ads & Management
Allison Dawson :The "don't reorder" point needs repeating. I've seen this happen so many times: product clears well at 40% off, someone thinks "oh it's selling again,...
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New product launch — what‘s your pre-launch checklist these days?
2025-04-11 17:53
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Amazon Product Research
Allison Dawson :Your list is okay, but you're missing a few things I learned the hard way.
**Market research:**
- IP check — huge trap. Check utility patents, design ...
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Amazon Inventory Management
Allison Dawson :Cash flow risk and copycats**
When you finally have a winning product, your cash flow gets tied up in inventory. That's the reality. If you're low on ...
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