Hattie Cohen
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Amazon 2025 Promo Fee Update: Cost Breakdown + Actionable Solutions
2025-06-05 16:59
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Amazon Profit Optimization
Hattie Cohen :Leave it to Amazon to drop another policy update right before Prime Day. Not surprised—they always shift the goalposts before peak season. Gotta stay ...
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Amazon Policy & Compliance
Hattie Cohen :The system used to grab whatever reference price it could find, but now it’s mostly pulling the lowest price from the last 30 days.
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Amazon Profit Optimization
Hattie Cohen :Same problem here with high-ticket items. Some ASINs get hit by exclusive + coupon, some don’t. We’ve been unable to run deals for a month because the...
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How to Use Keyword Pluralization & Misspellings to Cut CPCs and Break Through Traffic Plateaus
2025-03-20 17:14
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Amazon PPC Ads & Management
Hattie Cohen :Ad group setup question:**
What's your structure?
1. One campaign, one ad group, multiple keywords?
2. One campaign, one ad group, one keyword?
3. One...
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We Analyzed a Listing With Zero Ads That Hit #2000 in 15 Days. Here’s What We Found
2024-12-19 17:08
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Amazon Listing SEO
Hattie Cohen :Appreciate you sharing this. Really interesting take—definitely a different way to look at it. Honestly though, these types of links can be super unpr...
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