Sophia Graham-Gray
Amazon, A+ Content & Listing Optimization, growing businesses online
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Amazon Policy & Compliance
Sophia Graham-Gray :I had a listing killed by over 20 hijackers last year. Tried everything. Nothing worked until we got our registered trademark and enrolled in Transpar...
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Ad campaigns suddenly dropped to ZERO impressions – what’s going on?
2025-07-17 16:59
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Amazon PPC Ads & Management
Sophia Graham-Gray :Here's a full checklist I'd run through:
- **Check your buy box** – If you've lost the buy box, ads won't show. Look at pricing and fulfillment.
- **T...
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Can Off-Amazon Promotions Boost My Organic Keyword Rankings? Price Spiral vs. Premium + Off-Amazon Launches
2025-05-21 16:08
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Amazon Listing SEO
Sophia Graham-Gray :My take:
- Price spiral = fast launch, low profit, hard to raise prices later
- Premium + targeted off-Amazon = healthier long-term SEO, better margin...
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Amazon Listing SEO
Sophia Graham-Gray :During a 7-day Deal, you **absolutely want to INCREASE bids**, not decrease.
The deal badge gives you better conversion, so top-of-search ads will per...
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Amazon Listing Optimization
Sophia Graham-Gray :Ever think maybe it's the product itself? Like, you're pushing features nobody asked for.
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